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An Author's Guide to Fighting Internet Copyright Infringements: How Publishers and Website Owners Can Protect Intellectual Property Online [Kindle]


Morris Rosenthal 



(from the publisher) I've probably spent more time fighting copyright infringements than writing books over the last six years. In one case, I went as far as a two and a half year fight in Federal court. But the bulk of my time has been wasted sending DMCA notices to sites that take down one infringement only to put up another.

     After years of frustration I had given up even trying, but when copyright infringements began appearing above my own pages in Google search following their 2011 Panda update, fighting infringements took on a new urgency.

     In this guide, I describe the tools and techniques that finally had an impact on the hundreds of thousands on infringements on my work indexed by Google and the other search engines. The main weapon in this fight is Google's new DMCA Dashboard, a must-use first stop for anybody fighting online copyright infringement. I describe how to efficiently use DMCA Dashboard to clean up Google search results, and when it's important to deal directly with website owners.

     One person filing DMCA complaints and cease and desist orders won't have any impact on the business model of copyright infringement. But if tens of thousands of authors and publishers start standing up for their rights and explaining to readers how copyright infringements are damaging their ability to continue creating new works, it will have an impact.

     I am a pro-Internet author. I have been publishing online since 1995, I publish eBooks without DRM, and I give away large amounts of my work on my website. And I sincerely believe that if we fail to stop the culture of copyright infringement, the Internet of the future will contain nothing but opinions, product reviews and propaganda. Copyright protection is what allows authors and publishers to earn a living. If we don't stand up for our rights, we will lose them.

(from Michael) My websites, magazine articles and photographs have been plagiarized more than a hundred times (that I know of) going back to 1969. I'm not sure about my books, but I assume they've been subject to unauthorized copycatting, too. In the past, I sent complaint letters, and was generally successful.

     One time I asked for help from the FBI department that deals with Internet crime -- and copyright violation is a crime -- and I was told to hire a lawyer. A stupid company in India copied the website of my telecommunications business, and even left in my picture and a list of my customer in the USA. I complained to the Indian embassy and got nowhere.

    Morris Rosenthal is a pioneer in the POD book business and has recently turned his attention and ample intellect to detecting and fighting internet piracy, an increasingly pervasive form of intellectual property theft.

     Morris says: "If you depend on search traffic to help promote your books, not defending your website from plagiarism can eventually lead to its demotion in search rankings. ...  you should register a copyright for any work in which you want to protect your intellectual property rights. ... I took a large corporation to Federal court for copyright infringement back in 2005, since the infringement on their authoritative website knocked the most popular page on my website for a 500 visitor a day loss. When I got them to remove the infringing page, my Google search position jumped right back where it was before the mysterious demotion. ... Remember that every infringing page you knock out of the Google search results is making the piracy business a little less profitable for the crooks. If it's just you or me working alone, we won't have any effect on the business model of copyright infringers, but if large numbers of authors and publishers take up the fight, we can change the economics of plagiarism. My ultimate goal is to convince search engines and large Internet sites to rethink their policies that support copyright infringement."

     This small and inexpensive book can help you fight a big, expensive problem. I can't think of  better way for anyone who publishes books or operates a website to spend a buck. Buy the book and tell others about it. Morris is performing a very valuable service.

 

99 cents, order from Amazon.com



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